Monday, March 23, 2015
One of the most recognizable logos ever created, the Apple logo has undergone some changes since its first variation. The first Apple logo was created by Ronald Wayne. The logo went from a highly detailed and somewhat old fashioned design to the far more simplified version which is more familiar to you and I. This new and colorful logo was created by Rob Janoff and the bands of color were meant to represent the use of colors in information technology. Finally the logo was altered to the variation that we see nowadays. The logo has gone through a few changes but with the exception of the first logo, the design has remained fairly consistent. I like that the new design has a slight 3D look to it, and while I am usually a fan of things that are very colorful, I actually like the more monochromatic variation.
Information from http://famouslogos.net/apple-logo/

A fashion company that specializes in making sportswear, Converse was created in 1908. In 1917 the company started making shoes specifically for basketball players. The first player to endorse the brand was Charles "Chuck" Taylor, who added his signature to the brand in 1920. There are a few variations of the logo that are used for different departments of the company but the designer Jim Labadini can take credit for the design of the "chevron and star" logo. The brand is still very popular, and my dad who grew up in the 50's and 60's still talks about the pair of Chuck Taylor sneakers that he used to have when he was a boy. The brand has been kept consistent which has most likely helped with the recognition of the brand. I tend to like things that are retro and while the brand may have been refurbished it still reminds me of something from a different generation.
Information from http://famouslogos.net/converse-logo/
Monday, March 16, 2015

(information from Famouslogos.net)
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